TY  - GEN
AU  - Romero-Fernández, María del Mar
AU  - Royo-Bordonada, Miguel Angel
AU  - Rodríguez-Artalejo, Fernando
PY  - 2010
DO  - 10.1017/S1368980009991984
SN  - 1368-9800
UR  - http://hdl.handle.net/20.500.12105/9384
AB  - OBJECTIVE: To evaluate the level of compliance with the PAOS Code (Publicidad, Actividad, Obesidad y Salud), which establishes standards for the self-regulation of food marketing aimed at minors, in television advertising by food and beverage...
LA  - eng
PB  - Cambridge University Press
KW  - Advertising
KW  - Beverages
KW  - Child
KW  - Food
KW  - Food Industry
KW  - Humans
KW  - Marketing
KW  - Psychology, Child
KW  - Spain
KW  - Television
KW  - Social Control, Informal
TI  - Compliance with self-regulation of television food and beverage advertising aimed at children in Spain
TY  - research article
ER  -