TY  - GEN
AU  - León-Flández, Karimen
AU  - Royo-Bordonada, Miguel Angel
AU  - Moya Geromini, Maria Angeles
AU  - Bosqued-Estefania, Maria Jose
AU  - Lopez Jurado, Lazaro
AU  - Damian, Javier
PY  - 2018
DO  - 10.1007/s00038-018-1085-7
SN  - 1661-8556
UR  - http://hdl.handle.net/20.500.12105/9301
AB  - OBJECTIVES: To analyse marketing techniques used in television advertisements of food and drinks (AFDs) directed to children, and their nutritional quality. METHODS: This is a cross-sectional study of television AFDs directed to children in Spain over...
LA  - eng
PB  - Springer
KW  - Children
KW  - Food advertising
KW  - Food marketing
KW  - Marketing techniques
KW  - Television
KW  - Advertising
KW  - Child
KW  - Cross-Sectional Studies
KW  - Humans
KW  - Internet
KW  - Marketing
KW  - Nutritive Value
KW  - Persuasive Communication
KW  - Spain
KW  - Beverages
KW  - Food
KW  - Television
TI  - Marketing techniques in television advertisements of food and drinks directed at children in Spain, 2012
TY  - research article
ER  -